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We create experiences
that transform
people and companies

At DON, we help you build a more engaged, productive, and healthier work environment. Our approach empowers employees, strengthens team connections, and promotes Conscious Leadership aiming for sustainable growth for the long term. 

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Now we are also present
in Spain and Chile!

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Customized Leadership

Programs

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Mentoring, Coaching, Assessments and Feedback

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Team

Building

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Mapping Behavioral and Culture Diagnosis

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Workshops

and Trainings

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ABOUT US

We are the
Don Development

We have been supporting our partners for over 17 years with development solutions in the areas of T&D and HR, guiding with purpose, vision and values.

We deliver complete and customized experience development solutions for the areas of T&D, Management Projects and Cultural Transformation.

Project management

and transformation

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Manifest

of culture

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Culture Diagnosis Mapping

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Continuous Support

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METHODOLOGY

Leadership in behaviors
in
ESG Culture

Complete mapping: Discover your organization's full potential with a realistic and concrete ESG action plan.

Accurate diagnosis: Understand your current scenario and identify the behaviors that need to be improved for effective ESG action.

Resource optimization: Save time and costs, ensuring a more effective ESG strategy aligned with your company's objectives.

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Soraya Doniani

FOUNDING PARTNER

I am Soraya Doniani, founding partner of DON, working as a coach, mentor, and trainer alongside our solutions. I am responsible for developing solutions and identifying the need for training and organizational development.

I hold a degree in Pedagogy, with specializations in Human Resources, an MBA in ESG from IBMEC, and an MBA in Business Management from FGV. I have solid professional experience in Education, with over 20 years in roles such as Pedagogical Coordination, Teacher, Trainer, Coach, and Mentor.

I began my career as a teacher, later assuming leadership positions in coordination, management, and direction. Since 2006, I have built a broad repertoire to work with national and multinational medium and large companies, delivering solutions and designing organizational development projects.

I am a Psychoanalyst, trained at the Center for Psychoanalytic Studies, CEP.

I am certified in Cultural Transformation Tools (CTT) by the Barrett Values Centre.
Behavioral Analyst in DISC theories, Motivators, Emotional Intelligence, Sales Skills, and Competencies, certified by TTI Insights Brazil.


Master, Trainer, and Practitioner in Neurolinguistic Programming.
Professional Coach in Life, Business & Executive, and Team Coaching, certified by ICC (International Coaching Community).
I have qualifications from institutions such as the Faculty of Education at USP, PUC, and FGV.

Fabio Souza

FOUNDING PARTNER

I am Fabio Souza, Founding Partner of DON, Coach & Trainer, in the development of all operational levels and the Leadership Pipeline of organizations.

 

Business Administrator, Postgraduate from INSPER, with solid national and international professional experience of over 20 years in the areas of Administration, Commercial, Business Development and Training & Development.

 

Executive in positions of Manager, Country Manager and Director in multinational companies in the services, telecommunications and automotive segments, with emphasis on Mercedes-Benz and Toyota. Consultant in Cultural Transformation Tools (CTT) certified by the Barrett Values Centre. Behavioral analyst in DISC theories, Motivators, Emotional Intelligence, Sales Skills and Competencies, certified by TTI Insights Brasil. Master & Practitioner in Neurolinguistic Programming and Trainer certified by SBPNL (Brazilian Society of NLP). Professional Coach in the areas of Life, Business & Executive Coaching certified by the ICC (International Coaching Community).

 

Coach certified in INNER GAME Tools by The INNER GAME International School by Timothy Gallwey. Extreme Ownership Training, MUSTER 006. Leadership immersion program taught by veterans of the American Armed Forces (US Navy Seals, Mariners & Army). Certified in the fundamentals of exponential organizations EXO. Strategic mentor certified by CLI – Creativa Learning Institute. Fluent in Portuguese, Spanish and English.

Access my book:

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Tatiana Dugaich

CO-FOUNDER DON BARCELONA

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I am Tatiana Dugaich, co-founder of the DON Desenvolvimento Barcelona unit, Coach, Consultant & Trainer. Clinical and Organizational Psychologist with over 13 years of experience in the corporate world, in multinational companies and startups in leadership and strategy positions in the Human Resources area. Living in Barcelona since 2021, I worked as an executive in a startup in a scale-up phase, and I have extensive experience in team management and in the implementation of strategic programs aimed at talent development and organizational improvement.

Project leadership as a mentor for HR teams and startup founders, assisting in the scale-up process and focusing on building effective Human Resources strategies to promote sustainable growth and the evolution of companies. Coaching certified for the SLAC Coaching school, certified in profile Assessments as DISC, MBTI and PDA. Passionate about Conscious Leadership, Mental Health in Organizations and Growth Mindset.

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CO-FOUNDER DON SANTIAGO

Paula Lemos

I am Paula Lemos, with over 18 years of experience in business development, with a strong emphasis on team management, training and people development, as well as a solid track record in implementing sales strategies. My career was developed in a global leader in the international logistics segment, where I consolidated my expertise in high-performance corporate environments.


Business Administrator with a focus on Foreign Trade and an MBA in Business Management, with specialized courses in sales, negotiation and team management. Certifications in Strategic Sales Planning, Negotiation Skills, Selling Value to the Customer and the Management Development Program (MDP).
Languages: Portuguese, English and Spanish.

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Do like the big players in the market who trusted DON

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What our customers say about DON

Rogério Montagner - Mercedes-Benz Corporate Communications

"Fábio is a unique professional. He is always bringing the best to his company. He quickly adapts your needs to the most modern techniques in simple and very didactic language. At the end of each job we always finish with the perception that the objectives were achieved."
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Contact us

We will get in touch with you and your company.

Thank you! We will contact you as soon as possible.

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